Henry (Hank) Cartwright

Chief Marketing Officer

Favorite Personal U-SWIRL Creation: Cheesecake frozen yogurt topped with fresh strawberries

Hank has served as Chairman, President and CEO of Healthy Fast Food since April 2007 and is one of the Company's co-founders. Over the past 40 years, he has achieved significant success in the development and expansion of various consumer-focused franchise operations. In fact, Hank was the first to introduce the west coast to Pizza Hut as an area developer, opening stores in Nevada, Arizona and California. Following his success with Pizza Hut and California brand Mom's Ice Cream, he went to work developing Major Video, the first superstore video rental company in the country. Within four years, Major Video had 185 stores operating in 28 states and Canada with another 41 under constructions when Hank sold the publicly traded company to Blockbuster Entertainment in 1989.

In September 1993, he founded Back to the 50's, Inc., a specialty retailer that sold 50's and 60's memorabilia through a mail order catalog and showroom. In 1995, he sold the Company to Crowne Ventures where he continued to serve as a member of the board until his resignation in 1998. From September 1999 through October 2002, Hank served as Chairman of the Board of Americabilia.com, Inc. (now known as Seaena, Inc.), a company engaged in direct Internet merchandizing of American-themed collectibles, gifts and memorabilia.

Rico Conte

Chief Executive Officer

Favorite Personal U-SWIRL Creation: Cheesecake frozen yogurt swirled with strawberry frozen yogurt topped with fresh strawberries

Rico has served as Vice President of Franchise Development for Healthy Fast Food since April 2007, primarily responsible for U-SWIRL's brand expansion efforts, including oversight of franchise sales and finance.

A 15-year veteran of Wall Street, he began his career in the financial services industry as a financial consultant at Merrill Lynch in 1991 before moving on to Oppenheimer & Co., where he managed institutional sales trading in middle market-listed stocks. In 1997, he joined the investment banking team at NYC-based Alexander Westcap, advising micro and small cap companies on capital formation, money management, mergers and acquisitions. From 2000 until 2003, Rico owned and operated Stone Harbor Financial Services, LLC, a full service retail brokerage and investment banking firm headquartered in New York City with branch offices in New Jersey and Long Island. From 2003 through 2005, he served as an institutional sales trader at Tradition Aisle Securities and Garden State Securities and then formed PIN Financial LLC, a NASD member investment banking firm that he led as President and Managing Principle until its sale in 2006. Rico earned a Bachelor of Science degree in Business from Rider University and an MBA from the University of Phoenix

Terry Cartwright

Chief Operating Officer

Favorite Personal U-SWIRL Creation: Red Velvet Cake frozen yogurt topped with fresh strawberries, sliced bananas, nuts and marshmallow cream

Terry has served as Vice President of Restaurant Development for Healthy Fast Food since April 2007, and is charged with overseeing all U-SWIRL site selections, store designs and build-outs. In addition, he serves as President of Gold Key, Inc., d/b/a Monster Framing, a wholesale custom picture and art manufacturing company serving hotels, timeshares, condominiums and retail home decor stores. Since 1989, he has also served as Vice President and Director of Operations for MV Entertainment, a franchisee of Blockbuster Entertainment Corp. with nine stores in operation in Southern California. Beginning in 1985, he served as the Director of New Store Development for Major Video Corp., where he helped to open 185 stores before the Company was acquired by Blockbuster Entertainment in late 1989. Terry attended the University of Nevada, Las Vegas.